Wouldn't it be great if banks could get a report on what customers ACTUALLY thought about their products, services and overall offerings? No, we’re not talking about focus groups or surveys. We’ve all done those before, right? They may be helpful for banks like us to gain some insight as to how our customers gauge our services, but wouldn’t it be great if we could somehow be a fly on the wall during some of those un-administered conversations?
Even better, wouldn’t it be great if 1st Mariner Bank was mentioned in that report as one of the front-runners as innovators of social media in the banking industry? Oh wait, we were…
Source: The Conversation Report
Back in June of 2012, Social Media Explorer put together “The Conversation Report: What Consumers Are Saying About Banking.” They primarily monitored online conversations across the country using online market research tools, social media monitoring tools and other indexing services. This means that they used actual, real data from individuals discussing their financial institutions in their own “habitat,” on their own time.
And, drumroll please…your hometown, community bank, 1st Mariner Bank was recognized for our social media efforts. How ‘bout them apples?
A big thanks to the folks over at Social Media Explorer for recognizing 1st Mariner Bank in their national banking report. Check out more about “The Conversation Report: What Consumers Are Saying About Banking.”
If you’d like to take a peek behind the curtain and see what all the hype is about, come check out our social media profiles on Facebook, Twitter, Pinterest, LinkedIn or sign up to get our blog posts sent directly to your inbox.
What do you think about your services here at 1st Mariner Bank? As always, we’d love to hear your feedback. The good, the bad, the ugly, the wonderful? Any feedback is good feedback in our eyes.