The Best Things to Buy in the Winter

by Andrew Schreiber 7. February 2013

Winter Sales

 

If you are like me, now that the holiday season has passed you’ve been counting down the days until spring. We all try to pass the time in different ways, but some of those things you plan to do in the spring might be beneficial to do sooner rather than later. The slow times of the winter are felt across many industries including real estate, consumer electronics and construction. This is good news for those of us that are always looking for a good deal. Here is a list of the best things to purchase during the winter.

Homes

For those of you who are looking to purchase a new home, winter is a great time to find a good deal. Most people don’t want to trudge through the winter weather to shop for a house, so they put the shopping off until the spring. This lack of demand provides a great opportunity to find a good deal. Less competition for available homes allows you to offer below the list price, especially since if a home is placed on the market in the wintertime when sellers are aware that they could make more money waiting, it could mean they are motivated to sell quickly.

Home Improvement

Home Improvement

Everyone spends a lot of money during the holiday season which often causes them to put off any big purchases for awhile so they can recuperate funds. This provides a perfect opportunity to those of us who plan ahead. Contractors have large holiday bills as well, but demand for contractors is down in the winter because of the spending during the holidays, which makes them more eager to find jobs that will keep them busy. Also, material demand is lower due to the slow time of the year so you are likely to save some money there as well.

Electronics and Cameras

The International Consumer Electronic Show in which technology companies introduce their new and improved products occurs in January. This event helps build buzz and demand for the new products. So if you are one of those people that doesn’t always have to have the newest, most up-to-date gadget, now is a perfect time to buy last year’s model of TVs, cameras, home entertainment systems, etc. With all of the new products and lines being introduced, retailers need to make room for the new inventory. You can usually find higher end items that weren’t on sale for Black Friday on sale now to make room for the newest models. If holiday sales were less than expected, you can expect better deals on a wider range of products after the holidays are over. Despite the winter being a good time to purchase most electronics, laptops are not one of these.

Transportation

Sometimes the best time to purchase something is when it is painfully obvious that you have no reason to currently use it. The winter months are a great time to purchase motorcycles, bicycles, and even boats. Demand for motorcycles is low during the winter so you can usually find dealers having sales to help boost sales. These sales have a trickle-down effect, causing current motorcyclists purchasing new bikes to sell their old ones. So whether you are looking for a new or used bike, winter is the best time to find a good deal. Bicycles are also on sale due to the lack of demand during the winter months, plus retailers are looking to clear their inventories after the holiday season for the newest models due out soon. Finally, boats are also a good buy in the wintertime; most dealers offer their best sales during the slow winter months, especially at winter boat shows.

Overall, when planning your annual purchases, a good bet for finding discounts is to buy at a time that seems to make the least bit of sense. Take a look at your fellow consumers’ behaviors…and do the opposite!



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